Project Overview :
Developed a comprehensive digital platform for India's premier yoga university, featuring course management, student admissions, and spiritual resource integration. The platform bridges ancient yogic traditions with modern web technologies, serving 5,000+ monthly users.
1. Core Objectives
- Create a multilingual platform supporting English/Hindi/Sanskrit
- Implement yoga course management with video integration
- Develop secure payment gateways for global transactions
- Ensure WCAG 2.1 accessibility compliance
2. Technical Scope
- Next.js 14 with App Router for SSR
- Node.js backend with Ayurvedic herb database
- Yoga pose recognition AI integration
- PWA for offline course access
- Multi-layer CMS for content management
3. Target Audience
- Yoga certification seekers (18-45 years)
- International spiritual students
- Ayurveda practitioners
- Yoga therapy researchers
- Cultural heritage preservers
4. UX Research
- Analyzed 12 competing yoga education platforms
- Conducted user testing with 200+ yoga practitioners
- Implemented Vastu-compliant design principles
- Integrated chakra color scheme system
User Engagement Metrics:
- 40% increase in course enrollments post-launch
- 92% user satisfaction in accessibility features
- 78% faster course discovery through improved IA
- 5-star rating from Yoga Alliance International
